This is my Banana Republic tote (as mentioned here) – the latest addition to my collection. What I love about this is that it’s actually a woman’s purse – or should I say, it was arbitrarily merchandised that way. Consider that another cause I’ve taken up – the arbitrary sexing of gender-neutral merchandise. As I was leaving the store the other day my boss (a man), said to me that he hadn’t considered the bag’s potential as a “cool men’s bag.” And I was like, I know you didn’t, but I did because I’m amazing. No, I didn’t say that. But I thought it. What gets to me about labeling an item as standard as a leather tote “men’s” or “women’s” is the lost profit potential. If this were offered to guys I think it would sell more – but not as currently merchandised. Offering it as a unisex piece would bring in at least fashion-forward dudes, but sexing it scares off any potential manvestors (a man who invests in the bag – get it?) who would fear someone pointing and shouting, “Ah! That is a women’s bag, it says so on that sign! Shame to your family!” So join me in the fight against this terrible mis-merchandising and celebrate the ambisexual potential of all bags!
Speaking of Banana Republic, my last day there is one week from tomorrow because, drumroll please…I’m the new Women’s Team Leader at Urban Outfitters! Excitement. What this means is that:
1) I have a job.
2) I have a company-wide discount. Stay tuned for massive Anthropologie hauls!
I’m also currently working with Low Vintage on a new logo design and some ads, so I’ll be sure to keep you updated once they’re out and about in the city 🙂
ALSO ALSO: For those of you who want more travel in your life and less man purse, visit my friend Meredyth’s awesome new blog about her life in Malaysia. She is a stunning writer and will probably get a book deal after her adventure is done and I’m jealous. But also supportive!
Have a great weekend, readers~